Introducing the Softopper Camo Line
Softopper® has always been built for people who actually use their trucks—not just drive them. From early mornings in the field to long days on the job and weekends spent off the pavement, our truck tops are designed to adapt to real life. The new Softopper® Camo line is a natural extension of that mindset.
Developed in partnership with TrueTimber, this new line combines Softopper®’s proven lightweight, retractable design with industry-trusted camouflage patterns. TrueTimber® is known for creating camo that performs in the wild while still looking right at home on modern trucks—and that same balance carries through every Softopper® Camo Top.
Launching with two distinct patterns—Vintage Brown and Midnight—the Softopper® Camo line is built for truck owners who want gear that reflects how they live. These tops deliver the same everyday versatility Softopper® is known for, now paired with an authentic camo identity that feels purposeful, not gimmicky.
This isn’t about changing what Softopper® is. It’s about expanding how it shows up—for hunters, tradesmen, adventurers, and anyone who sees their truck as more than a commute.
Why Camo?
For a lot of truck owners, camo isn’t a trend—it’s a language. It represents time spent outdoors, pride in hard work, and a lifestyle built around utility and self-reliance. On a truck, camo does more than change the look; it reinforces what the truck is built to do.
In the field, camo serves a practical purpose. It blends into natural environments, reduces visual noise, and fits seamlessly into hunting camps, rural properties, and off-grid locations. On the job or around town, it becomes a statement—tough, intentional, and unmistakably functional.
The Softopper® Camo line was designed with that balance in mind. These tops don’t sacrifice performance for appearance. They protect gear from weather, dust, and road grime while adding a visual identity that feels authentic to outdoor and work-driven lifestyles. Whether the truck is parked at a trailhead, a jobsite, or a gas station on the way out of town, the camo looks right because it belongs there.
For many owners, a truck is personal. It reflects values, habits, and how time is spent. Camo reinforces that connection—turning a piece of equipment into something that feels truly theirs. So, “Why Camo?”, the better question is “Why not Camo?”
available models
Available for Pre-Order Now!
Orders Shipping Early March
Choose Your Camo: TrueTimber® Vintage Brown & Midnight Patterns
The Softopper® Camo line launches with two distinct TrueTimber patterns, each designed to serve a different environment, mindset, and style. Both deliver the same trusted performance and functionality—what sets them apart is how they look, where they feel most at home, and what they say about how you use your truck.Â
Both Vintage Brown and Midnight are built on the same Softopper® foundation—lightweight, retractable, and designed for real use. Choosing between them comes down to environment, lifestyle, and personal preference.
If your truck spends more time in the field or on rural property, Vintage Brown delivers a classic, understated look. If your setup leans modern, tactical, or adventure-focused, Midnight offers a darker, more aggressive aesthetic. Either way, the result is the same: a camo top that feels intentional, functional, and true to how you use your truck.
Vintage Brown
Vintage Brown leans into classic, earth-toned camouflage with a rugged, weathered feel. Its natural color palette blends easily into wooded areas, fields, and rural landscapes, making it a natural choice for hunters, landowners, and anyone who spends time off the beaten path.
This pattern feels timeless rather than trendy. It pairs well with traditional truck builds, work-focused setups, and gear that’s chosen for durability over flash. Whether parked at a hunting lease, a ranch gate, or a trailhead, Vintage Brown looks like it belongs there—quiet, capable, and purpose-built.
Midnight
Midnight brings a modern edge to camouflage. Designed for low-light environments, this pattern uses darker tones to create a bold, tactical look that stands out without being loud. It’s well-suited for truck owners who want camo with a more aggressive, contemporary feel.
Midnight pairs naturally with blacked-out builds, aftermarket lighting, racks, and other adventure-focused accessories. While it still offers the functional roots of camouflage, its visual presence makes a statement—whether the truck is headed into the backcountry or rolling through town.
Blend In. Stand Out.
No matter how you use your truck, the Softopper® Camo line is designed to move with you. From early mornings in the field and long days on the job to weekends spent off the grid, these camo tops deliver practical protection without sacrificing flexibility. Lightweight, retractable, and built for real-world use, they adapt easily as your needs change—so your truck stays ready for whatever the day brings.
Backed by trusted TrueTimber® patterns and proudly made in North America, every Softopper® Camo Top reflects a commitment to durability, craftsmanship, and authenticity. It’s more than a way to cover your gear—it’s equipment that fits your lifestyle, your values, and the way you use your truck every day.
